|
A new magazine is launching in May, targetting the £650 million anti ageing market in the UK.
Following a highly successful test with Tesco in 2006, the new magazine, Brand New You is being launched as a glossy monthly, targeted at the estimated 6 million women who consider a cosmetic procedure each year. Its editorial will focus on five key areas ; Face, Smile, Body, Style and Wellbeing, with readers being guided through the latest developments in cosmetic improvement.
“We want to offer our readers an authoratitive, informative and above all aspirational read,” says Zeena Moolla, editor of Brand New You magazine “We know from our research that there are many thousands of women in the UK desperate for friendly advice from a magazine they can trust and that is produced to the highest quality. That’s what Brand New You will deliver, both in print and on our website.”
The new launch will be available from WH Smith and newsagents throughout the UK, priced £3.25, and will also have an accompanying website.
|
back to main news 
